Evaluation of Nigerian Television Authority’s Drama Programmes on Child Abuse among Residents of Abuja Municipal Area Council Federal Capital Territory Nigeria

Emotional abuse is a behavior that impairs a child's emotional development or sense of self-esteem. It may include threats, constant criticism as well as withholding love, support or guidance. Child prostitution is not only a cause of death and high morbidity of millions of children, but a gross violation of their rights. Hence, the aim of this study is to examine the perception and exposure of the residents of Abuja Municipal Area Council, on Nigerian Television Authority Drama Programmes on Child Abuse. A survey research design was adopted which was carried out in Abuja Municipal Area Council (AMAC), FEDERAL CAPITAL TERRITORY, Abuja. The instrument used for the study was a structured questionnaire that was distributed to 385 participants within the Abuja Municipal Area Council. Descriptive analysis of simple percentage and Pearson Product Moment of Correlation (PPMC) were adopted for analysis. The findings revealed that a very limited number of the residents of Abuja Municipal Area Council were aware of Nigerian Television Authority drama programmes on child abuse with about 52.5%, however, 60% have good perception of the programme and the level of exposure to the proggramme is very low, with about 60% of the resident not exposed to the Nigerian Television Authority programme. It was further revealed that the Nigerian Television Authority Drama programmes in influencing your behaviour on issues of Child Abuse was effective. In conclusion, despite how the Nigerian Television Authority programme. It was further revealed that the Nigerian Television Authority Drama programmes in influencing your behaviour on issues of Child Abuse, the level of awareness and exposure among the residents was low. It was therefore, recommended that a multi-faceted approach to address the discrepancies be identified. This involves promotional campaigns to enhance awareness, ensuring broader accessibility to the programs, among others. This approach will the impact of Nigerian Television Authority drama programs and contribute to change in addressing child abuse concerns.